EY, three cities,
one editorial standard.

The Brief

Hold the EY editorial standard across three continents — within a single working week.

EY's 2025 summit calendar landed three flagship events on three continents within ten days: Singapore for APAC, Frankfurt for EMEA, Toronto for the Americas. They needed one unified visual language across all three — the same compositional grammar, the same restraint, the same brand bar — delivered by teams who'd never worked the same room together.

How we delivered

3 cities. 3 teams. 3 days apart. One brand standard.

• 01Singapore — APAC summit, full editorial day, speaker + networking pillars
• 02Frankfurt — ETH Alliance gathering hosted by EY (separate case film)
• 03Toronto — North American flagship, multi-day editorial coverage
• 04Three Alesia photo teams briefed on a single shot-list framework — to keep visual continuity across continents
• 05Same-week delivery to EY's central comms team — selects pushed nightly, finals within 72h per market